The NHL and Marvel Create Guardian Media

So get this. The creator of Marvel Comics – the man behind Spiderman and Iron Man is partnering with the NHL to create Guardian Media.

From here – the NHL and Lee are working together to launch 30 new super heros inspired by each individual NHL team.

“I’ve always believed that every great plan starts with a great story,” Lee said in an NHL.com interview.

“In the creation of Guardian Media Entertainment and its unique and unprecedented relationship with the NHL, I truly believe we have the perfect combination from which to launch 30 new superheroes and excite young fans around the globe.”

“To be in business with Stan Lee and to be able to bring his latest superheroes to our fans is incredibly exciting to all of us at the NHL,” said Brian Jennings, Executive Vice President, Marketing, for the National Hockey League.

“We are in constant pursuit of new ways to engage our fans and to introduce new fans to hockey, and the business of Guardian Media Entertainment does exactly that,” he said in an NHL.com report.

A teaser will be released October 8 at New York’s Comic Con.

Get excited!

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